Our mission

WaystoCap is on a mission to bridge infrastructure gaps and create trust in African trade. We created a marketplace a few years ago to give small businesses the right tools and support to be able to trade goods locally and internationally to and from the continent.

Meet WaystoCap

Set up in 2015 WaystoCap is a team of professionals dedicated to helping importers, exporters, wholesalers, and retailers fulfil their supply chain needs by helping them source and supply goods. Our software creates a suite of tools to help manage sourcing, ordering, payments, insurance, and delivery.

Our team

Niama El Bassunie

Niama El Bassunie

Chief Executive Officer

Ibrahima Alassane Ba

Ibrahima Alassane Ba

Sales Trader

Soufiane Fadil

Soufiane Fadil

Lead Web Developer

Nic Pantucci

Nic Pantucci

Head of Platform

Hicham Abdelkaoui

Hicham Abdelkaoui

Associate Director of Growth Marketing

Abderrahim Ajedig

Abderrahim Ajedig

Full-Stack Developer

Taha Benkirane

Taha Benkirane

Sales Trader

Auriane Cadja

Auriane Cadja

Account Management

Mehdi Daoui

Mehdi Daoui

Chief Operating Officer

Soumia Gaadoudi

Soumia Gaadoudi

Sales Agent

Martins Brikmanis

Martins Brikmanis

Senior UX/UI Designer

Aziz Jaouhari

Aziz Jaouhari

Chief Technology Officer

Collin Glass

Collin Glass

Full-Stack Developer

Fall Hadirou Lawani

Fall Hadirou Lawani

Sales

Anis Abdeddine

Anis Abdeddine

Chief BD Officer

Fatine Laaroussi

Fatine Laaroussi

Marketing

Hajar Tamim

Hajar Tamim

Customer Success

Mohamed Daoui

Mohamed Daoui

Content

Hassan Zouheir

Hassan Zouheir

Head of Sales

Najat Moutai

Najat Moutai

Partnership Manager

Nabil Benzeid

Nabil Benzeid

Database Manager

Nouroudini Sabidja

Nouroudini Sabidja

Sales

Mouhssine Tissafi

Mouhssine Tissafi

Operations Manager

Mariam Chaai

Mariam Chaai

Trader Sourcing & Logistics

Our offices

WaystoCap, Morocco

63 Boulevard Moulay Youssef, 9th floor Casablanca - Morocco

+212 522 205 107

[email protected]

WaystoCap, Benin

Angle Boulevard François Steinmetz and Rue des Cheminots, Gaiety Building, 2nd floor - Cotonou, Benin

+229 647 678 78

[email protected]

WaystoCap, Burkina Faso

Ouagadougou, secteur 10, parcella 03, lot 37, section B1, Cite an III, Porte 154, 01 BP 5261, Ouagadougou Burkina Faso

+212 522 205 107

[email protected]

WaystoCap, Côte d’Ivoire

+212 522 205 107

[email protected]

WaystoCap, US

San Francisco, California - USA

00 1 (415) 429-3370

[email protected]

WaystoCap, UK

Suite 851, 19-21 Crawford Street, W1H 1PJ, London, United Kindgom

+44 203 289 9337

[email protected]

WaystoCap, Spain

Alameda Principal 21, 3rd Floor, 29001 Málaga, Spain

0034 951 395 819

[email protected]

Investors include

Get started now

Use WaystoCap to manage your trade in Africa. From sourcing to selling, logistics to selling locally; WaystoCap is your partner in Africa.

Get Started